Jun 2, 2025
Image sourced from Google
In the fast-paced world of event planning and execution, content is king—but creating it at scale and with personalization has always been a challenge. Enter Generative AI—a game-changer that’s revolutionizing the way we build, distribute, and adapt content across all types of events.
From personalized agendas to real-time content generation and interactive presentations, generative AI is streamlining workflows and delivering engaging, customized experiences like never before.
In this blog, we explore how generative AI for content creation is empowering event organizers, marketers, and tech teams in 2025.
What Is Generative AI?
Generative AI refers to machine learning models that can automatically create content—text, images, video, audio, and even code. Tools like ChatGPT, Midjourney, and Sora have paved the way for real-time, human-like content production, reducing manual workload and enhancing creativity.
When applied to event tech, generative AI becomes a force multiplier—generating valuable content at speed and scale.
Key Use Cases of Generative AI in Event Content Creation
1. Personalized Agendas ✨
Gone are the days of static event schedules. With generative AI:
Agendas are auto-generated based on attendee preferences, demographics, and interests.
Session recommendations are updated in real-time based on behavioral cues and engagement.
Attendees receive hyper-personalized schedules tailored to their goals.
This boosts satisfaction and encourages deeper participation.
2. Real-Time Event Summaries 📝
As sessions happen, AI-generated summaries and key takeaways can be:
Displayed instantly after a session ends
Sent via email or app notifications
Translated into multiple languages for global audiences
This is particularly useful for hybrid and virtual events, ensuring all attendees stay informed even if they miss a session.
3. AI-Generated Presentations and Visuals 📊
Speakers and organizers can now:
Generate dynamic slides and decks using AI
Enhance content with AI-generated infographics, animations, and videos
Use generative tools to build interactive storylines for better engagement
This results in more polished, engaging content with less effort and time.
4. Content Repurposing for Marketing and Social Media 📣
Post-event, AI can quickly repurpose:
Panel discussions into blogs
Quotes into social media posts
Event recordings into bite-sized reels or highlight videos
This extends the lifespan of your content and maximizes ROI across platforms.
5. Enhanced Audience Interaction 💬
AI-generated content can also power:
Interactive polls, quizzes, and surveys
On-the-fly Q&A prompts based on session context
Chatbot scripts that are smart and engaging
This increases real-time engagement and keeps attendees immersed in the experience.
Benefits of Using Generative AI in Events
✅ Speed & Efficiency – Create more content, faster
✅ Cost Savings – Reduce the need for large content teams
✅ Personalization at Scale – Customize the experience for thousands
✅ Consistency – Maintain tone and branding across assets
✅ Real-Time Adaptability – Respond to attendee needs instantly
Real-World Example: AI-Powered Event Content
At NXT Interactive, we recently used generative AI to:
Auto-create unique avatars and welcome messages for a 500-attendee event
Deliver real-time summaries in 3 languages across mobile, tablet, and kiosks
Generate social media content live during the event to drive engagement